v2.0

GoRules Version 2 is here - redesigned, now with managed cloud.GoRules Version 2 is here!

Watch the launch videoWatch

The pricing engine
that keeps up with the market.

Adjust prices on demand, time of day, competitor position, and customer segment - with rules your commercial team owns, and no deploy between change and live.

One policy,
every channel.

Dynamic pricing as a decision table: each market signal contributes a factor, the engine multiplies them out on every request, and every channel quotes the same number.

  • Demand-based multipliers
  • Time-of-day windows
  • Competitor matching
  • Segment pricing

Move a factor.
Skip the release.

Pricing changes weekly; releases shouldn't have to. Factors change in the table, get reviewed, and go live - attributed, versioned, and reversible.

Tune a factor without a deploy.

Change ×1.15 to ×1.20 in the table, get a sign-off, and it's live. Roll back in one click.

Explore version control

Every price explains itself.

Ask why a price moved and get the factors back, step by step.

Meet GoRules AI

Reprice the whole catalog overnight.

The same policy that answers one API call sweeps every SKU in batch - millions of rows, no per-row API calls, no second implementation.

Explore big data

Price with rules,
not redeploys.

Start free on GoRules Cloud, or bring your pricing sheet and we'll show it running as a live policy.